1st
Lecture 29/7
Business
development
Project management
Client relationship
management
Team management
Be intellectually
curious.
Have a stratergy,
with tatics in place (what and how )
1. business development – project
plan
2. project initiation – work
plan, methology, schedules, issues, resources
3. project development – brain
storm and critique
4. Project completion.
Why, Who we are,
Empathy for 4EYES, define the opportunities, prototype, design, test
Things to think
about:
Heart of problem?
What to solve
Leadership
document, who does what
How to communicate
our idea
Language and
delivery
One percent:
Ask people what
they are comfortable doing.
Behaviour change
Email someone you
admire, tell them why, ask advice
Marketing is no
longer what you make, but the stories behind it
Focus on experience

2nd
Lecture 5/8
Creative thinking
3 ways of thinking
and working (GROUP):
CONVERGENT – a to b
thinking, taught in school. Idea that there is only one right answer.
DIVERGENT –
MULTIPLE DIAMOND -
Ways to work
efficiently
Suspend
judgement, everyone works
and thinks different let people do their own thing.
Openess, be open to new ways of thinking and design
be open minded and listen to what everyone has to say.
Play, play and move around, reduce tenseness in
group, take a break.
Risk taking, support each others ideas, cancel out each
others doubt, encourage.
Nz Post
Rapid prototyping,
open mind
Testing, identify
problems
Proposition design,
bring ideas to life.
Visualize
explanation
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