- Packaging
- Customisation of glasses
- Socialmedia and promotional
- Trying on glasses system
Survey questions
- Price range. how much do you spend on glasses and how much are you willing to spend
- would you buy on line?
- how often do you reglaze/ change the lens?
- style of glasses, do you have difference glasses you wear? i.e. sunglasses and reading glasses, etc
- where do you buy glasses?
- how would you prefer to buy glass, in the shop or online?
- would you buy glasses without trying them on?
- if you bought glasses online would you like a range sent to you to try on?
- age range
- what do you use glasses for? everyday vision, reading, driving, etc
- what do you use glasses for? everyday vision, reading, driving, etc
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